We’re delighted to welcome your production to the Key Theatre in the heart of Peterborough. This guide outlines everything you need to know about promoting your event with us — from print specs to marketing opportunities — to help ensure a successful and well-attended show.
📦 Print Quantities
We recommend the following quantities for print materials:
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A5 Flyers: Up to 500
(Please note: we no longer accept flyers for one-night-only events, but digital flyers are welcome.) -
A0 Posters: 1
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A1 Posters: 1
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A2 Posters: 0
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A3 Posters: 3
Pull-up banners are subject to space availability and should not be sent without prior agreement. All remaining print will be responsibly disposed of after the show unless otherwise arranged.
🖨️ Overprint Information
For printed materials, please use the following overprint format:
Key Theatre
Show Date
www.keytheatre-peterborough.com
Box Office: 01733 852992
🎨 Logos
You can download our logos here:
🚚 Deliveries
All print and marketing materials should be addressed to:
Key Theatre, Embankment Road, Peterborough, PE1 1EF
📱 Social Media
We’d love for you to connect with us online! Please tag us and add us as a co-host on any Facebook events:
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Facebook: @pborokeytheatre
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Instagram: @pborokeytheatre
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X (Twitter): @pborokeytheatre
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TikTok: @pboro_theatres
🖼️ Artwork Requirements
For our website (300dpi minimum):
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Main Event Image (Landscape): 1920px x 1080px
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Event Page Header: 1920px x 726px
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Performance Pop-Up: 1636px x 1080px
For social media:
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Landscape: 1200px x 630px
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Square: 1080px x 1080px
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Portrait (Stories): 1080px x 1920px
For brochure pages:
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Landscape: 1920px x 1080px
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Square: 1080px x 1080px
Please supply clean artwork, free from any overlaid text.
📋 Other Materials We’ll Need:
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Website copy
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Long brochure copy (approx. 200 words)
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Short brochure copy (50–60 words)
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Additional artwork and images for social media
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Videos (trailers, venue-personalised clips if available)
Ensure you have rights to share any media. Let us know if any credits or logos must be displayed when used online.
🎟️ Ticket Offers
If you’d like to run a special ticket offer, please arrange this before the event goes on sale. We only accommodate early-bird or advance-booking offers — no late-discounting.
📈 Ticket Sales Reporting
To receive weekly ticket sales updates, contact:
Louise Waldron – louise.waldron@landmarktheatres.co.uk
💼 Marketing Support
Marketing Contra
If your contract includes a marketing contra, your event will feature in our seasonal brochure for £150 (deducted from the contra). Brochure upgrade options may be available — please speak to the team.
Included as standard:
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Website listing
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In-venue print displays
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Organic social media posts
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On-site audience targeting (e.g. flyers, FOH screens, box office upsell)
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Press release to local media contacts
Optional additional (chargeable) marketing:
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Social media advertising
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Print distribution
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Radio & press ads
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Email campaigns
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Outdoor media
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Direct mail
Note: Website carousel and social media header slots are very limited and not available for general requests.
📞 Contact Us
Lindsey Evans
Marketing & Press Manager
📧 lindsey.evans@landmarktheatres.co.uk
Naomi Procter
Marketing & Press Officer
📧 naomi.procter@landmarktheatres.co.uk
Sid Jones
Digital Officer
📧 sid.jones@landmarktheatres.co.uk
If you’d prefer this information in another format such as large print, please let us know.
We can’t wait to work with you and bring your show to life at the Key Theatre!